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Direct Digital Holdings Inc. Class A Common Stock

DRCT | US

0.67

USD

0.07

12.55%

DRCT | US
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About Direct Digital Holdings Inc. Class A Common Stock

Sector

Communication Services

Industry

Advertising Agencies

Earnings date

30/09/2024

As of date

13/04/2026

Close

0.67

Open

0.62

High

0.69

Low

0.58

Direct Digital Holdings Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology data-driven campaign optimization and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals such as travel healthcare education financial services consumer products and other sectors with a focus on small and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston Texas.

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DRCT | US

Risk
89.9
Sharpe
-0.67
Luna's Score
40/100
Recommendation
Sell

Luna says (DRCT | US)

What's Working

Strength based on increasing price with high volume

High Current Volume and Positive 1-Day Return

Low Debt to Equity (< 0.25)

What's not Working

Price Below SMA10D

High 6-Month Volatility (>65%)

Microcap (<300M USD)

High Market Beta (> 0.8)

Rich in Valuation (Price to Book > 8)

Weak Operating Margin (< 10%)

Declining Revenue (< 0%)

Weak Sharpe Ratio (< 0.3)

Volatility Signals

Bearish: Increased Volatility (6-month > 1-month volatility)

Risk Meter

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10 days

118.3%

1 month

89.9%

3 months

208.5%

6 months

187.4%

Returns

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Fundamental Ratios

PE

-

Fwd. PE

5.11

Price to book

13.87

Debt to equity

-4.30

Debt to assets

0.78

Ent. to EBITDA

6.25

Ent. to rev.

0.55

PEG

-

Other Fundamentals

EBITDA

-6.95M

MarketCap

9.82M

MarketCap(USD)

9.82M

Div. yield

-

Op. margin

-9.45

Erngs. growth

302.20

Rev. growth

-38.30

Ret. on equity

57.37

Short ratio

2.34

Short perc.

3.30

Market Sentiment (SMA and Price signals)

Short-term: Bearish (SMA10D < SMA1M)

Intermediate-term: Bearish (SMA1M < SMA3M)

Long-term: Bearish (SMA6M < SMA12M)

SMAs: Stock Price Trends

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Range10D

0.35

Range1M

0.45

Range3M

5.49

Volumes: Market Activity

Volume Averages

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Rel. volume

2.34

Price X volume

188.72K

Peers

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Chicago Rivet & Machine CoCVRTools & Accessories10.259.90M1.38%n/a0.00%
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Highway Holdings LimitedHIHOMetal Fabrication0.793.48M-1.92%n/a19.01%
Stanley Black & Decker Inc. CORP UNIT 2017SWPTools & Accessories27.906900.97%n/a
  • 1

Diversifiers

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Marketcap
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PE Ratio
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EZGO Technologies Ltd. Ordinary SharesEZGORecreational Vehicles1.333.40M-0.75%n/a17.32%
Twin Vee PowerCats Co. Common StockVEEERecreational Vehicles0.22762.17M-10.25%n/a19.98%
Vision Marine Technologies IncVMARRecreational Vehicles2.071.14M-0.96%n/a0.00%
  • 1

Industry Comparison

ParameterCompanyIndustryIndicator
Enterprise to EBITDA6.2515.25Cheaper
Ent. to Revenue0.551.47Cheaper
PE Ratio-24.30-
Price to Book13.875.97Expensive
Dividend Yield-4.81-
Std. Deviation (3M)208.5050.99Riskier
Debt to Equity-4.30-0.02Cheaper
Debt to Assets0.780.37Expensive
Market Cap9.82M3.77BEmerging
  • 1

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