Criteo S.A

Criteo S.A. a technology company provides marketing and monetization services on the open Internet in North and South America Europe the Middle East Africa and the Asia-Pacific. The company's Criteo Shopper Graph which derives clients' proprietary commerce data such as transaction activity on their digital properties. It also offers Criteo AI Engine solutions including lookalike finder recommendation and predictive bidding algorithms; dynamic creative optimization+ which assembles customized creative advertising content by optimizing each individual creative component in the advertisement; software systems and processes which enable data synchronization storage and analysis of distributed computing infrastructure in various geographies as well as fast data collection and retrieval using multi-layered caching infrastructure; and experimentation platform an offline/online testing platform to enhance the capabilities and effectiveness of prediction models. In addition the company provides Criteo Marketing Solutions that allow commerce companies to address various marketing goals by engaging their consumers with personalized ads across the web mobile and offline store environments; and Criteo Retail Media solutions which allows retailers to generate advertising revenues from consumer brands and/or to drive sales for themselves by monetizing their data and audiences through personalized ads either on their own digital property or on the open Internet. Further it offers real-time advertising technology and trading infrastructure delivering advanced media buying selling and packaging capabilities for media owners agencies performance advertisers and third-party AdTech platforms. It serves companies in digital retail travel and classifieds industries. Criteo S.A. was incorporated in 2005 and is headquartered in Paris France.